Ask users what the objective of their visit is and integrate this data with Google Analytics (GA).
Please note that this app only works with the new asynchronous GA tag, and only with the default _gaq variable definition.
Data will be written to the first Custom Variable on a Visitor level, an event called "Visit type feedback" is generated for segmentation.
Do make sure that you only ask visitors to respond once to this by using the SiteApps frequency control.